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Mr. Drew Earns Partnership Deal With Boomplay For Alpha Album

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Ghana’s leading emerging artiste and music sensation, Mr. Drew, has earned a partnership deal with Africa’s largest music streaming platform, Boomplay, for the release of his debut album titled, #Alpha.

The deal will see Boomplay collaborate with Mr. Drew’s Highly Spiritual label and Hyphen GH management to maximise expertiste online and offline promotional activations by Boomplay and its assets for the Alpha album which drops on Friday, 10th September, 2021. Boomplay’s support will include the four main markets it operates in – Nigeria, Kenya, Tanzania and Ghana – and other neighbouring operational territories.

“It’s exciting and humbling at the same time for me to be chosen by the Boomplay brand for such an important partnership for my maiden album, Alpha. I am looking forward to a huge leap for my career and an extensive reach for the album with this partnership,” Mr. Drew reiterated.

The partnership deal with Mr. Drew is an extension of Boomplay’s sponsorship of the 2021 3Music Awards’ “Breakthrough Act of the Year category” which was won by Mr. Drew. Boomplay also powered the innovative performance production of the 2021 emerging batch of Ghanaian artistes of the awards.

“Boomplay has always been about helping build a reliable music ecosystem for the African artiste to unlock its full potential. With the emergence and unique wins of African music especially Afrobeats on the global stage, many music stakeholders have taken huge interest in the African market. Most, however, are lurking in the shadows waiting for the ideal moment in the future (high internet penetration and low data cost) to reap benefits off the African music industry.

Nevertheless, as Africa’s biggest streaming platform, with over 66 million monthly users and a catalogue of 60 million songs and a relevant player, Boomplay has resolved to rather take the plough by its hand to build the needed structures, accelerate industry growth, strike strategic partnerships and direct investments to solve the pertinent issues of the African music industry so that the African artiste and local music industries can be better positioned to benefit now and in the future.

Partnership with a future superstar talent like Mr. Drew is but a piece in the puzzle to see the immediate to long term results that can impact the local and regional music space from supporting the Ghanaian emerging act as it relates to the nuances of Ghana’s unique music industry. We are hopeful of the prospects, ” a statement shared by Boomplay.

Mr. Drew’s “Alpha” album is very impressive for a debut album. Featuring other artistes like Kidi, Seyi Shay, Kwabena Kwabena, Rebekah and Kelvynboy, and covering genres from highlife to afrobeats, the 12 track is available exclusively on Boomplay for a period before other platforms.

To listen, download the Boomplay app for free on ios or android and enjoy or via: https://Boom.lnk.to/MrDrewAlpha

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NEWS

IK Osakioduwa Returns As Host For Nigerian Idol Season 7

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After a thrilling ride filled with suspense and humour in the last season, IK Osakioduwa is set to return as a second-time host for Nigerian Idol season 7.

He has always given nothing short of savviness, excitement and humour both on-air and now on stage, which is why we have no doubt that the Nigerian Idol season 7 is in good hands.

IK Osakioduwa is a media personality to be reckoned with, having spent over a decade as a broadcaster at Rhythm 93.7, and hosting a number of high profile events across the continent including the Big Brother Africa show.

“I’m so excited to be back on the show because coming back for a new season means that I did well the previous season. I’ll be bringing a lot to the table this season and I can’t wait for the viewers to see what we have in store.” He said.

His versatile presenting skills cut across a variety of shows and events. He has been the only male host of the AMVCA since 2013. He has also hosted the Most Beautiful Girl in Nigeria pageant for five years in a row, Rhythm Unplugged for four years in a row, Comedy Club: Live in Lagos for four years in a row and The Voice Nigeria for two years in a row. He has appeared on other shows including Mnet’s Studio 53, Temptation Nigeria and Comedy Nites.

With his demonstrated savviness and ability to keep an audience engaged, IK is undoubtedly a host who will deliver value to the show.

Nigerian Idol has without a doubt been a huge and successful singing competition famed for producing some of the biggest music acts in the country such as Timi Dakolo and Omawumi (it was then referred to as Idols West Africa) and break-out gospel singer Mercy Chinwo.

Nigerian Idol Season 7 will air from Sunday, 6 February on DStv channel 197 & GOtv channel 29.

The headline sponsor of Nigerian Idol season 7 is Bigi Drinks and the co-headline sponsor is Binance.

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Oduma Essan Hires East African Hip-hop, Fid Q For The Official New Year Banger

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Fast-rising crooner, Oduma Essan has inserted a banger suitable for your perusal this yuletide and he brands it as; Trap.

The mid-tempo laid-back vibe is an Afrobeat tune that is set to deliver it’s sonic ambiance throughout the entire room or outdoor space that is being played.

Featuring Fid Q, the tune is an attempt by the talent to expand his horizon and music appeal following the release of his initial hits such as Bigi Bigi, Show Body, among several others.

Fid is said to be one of the artists who brought honor to Hip hop in Tanzania and East Africa with his well-known song Mwanza Mwanza wherein there is unique writing that has been different from the usual one (narratives/streams)

He has repeatedly been named the best hip-hop artist of all time in Tanzania and East Africa (by Felix Nyaumbu).

In commenting on his latest release, he stated, “The reason for this collaboration was to expand my career to other parts of the continent and the world at large.

It’s for the fans to know that we have something better to give the people for the Christmas and new year to make them happy and bring them fun”. Watch the video on YouTube here – https://www.youtube.com/watch?v=DMv_JuV8gRE 

Get interactive with Oduma across his socials and stream now across all digital streaming platforms here – https://song.link/i/1601233440

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Carol Ofori Shares Five Tips Parents Should Know Before Their Child’s First Day Of School

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Children around the country are preparing for a new school year. This time of year is always filled with excitement but also a whole lot of anxiety from both parents and scholars as they prepare to tackle the year ahead.

Television and radio personality Carol Ofori, a doting mom to two beautiful children host of the empowering educational series ‘Raising Babies 101’ every Monday at 09h00 on SABC 2, shares some tips she believes all parents should know before their child starts a new school year.

Are YOU ready?

I hope you are rested, mom, dad or guardian! The year ahead is going to be hard, daunting, challenging and exciting at the same time. Make sure you, as the caregiver, are well rested, in a good mental space and ready to take on the year.

Planning is key

It’s always important to plan ahead. A new school year often means new extra mural activities, play dates, parent-teacher meetings and so much more. So, plan your days accordingly. It won’t hurt putting together a calendar of sorts to ensure that you don’t miss anything. Don’t underestimate the power of a checklist so you can make sure your child has all the uniform, stationary, books and food they need to get through their school day.

Develop a routine

It’s very important, especially if your kids are younger, to get them into the routine of school at least three days before school starts. If school starts on Wednesday, my kids will be in bed by 7pm from Sunday night and I will be waking them up at 6am to start setting that routine in. In our home, we try have dinner at 4pm, at 5pm we start the bathing routine so that we can spend some time reading to our kids at 6pm before they head off to bed. Find a routine that works for you and get your children into that routine a few days earlier. Trust me, it will make all of the difference.

Make sure your chosen school is the right fit

The right school is so important to make sure your child is developing the best way they can. I hope you spent time over the festive season bonding with your kids and finding out more about their likes and dislikes, what they loved about the schools they were at and what they didn’t like. If you are sending your child back to the same school, make sure that that environment is the right fit for your child to thrive in. If it’s not, there are platforms like ratingsforschools.co.za that will help ensure that your child finds a school that will cultivate their specific needs and has all the necessary resources to do so.

Get your children excited about the year ahead

The start of the new school year is always a big moment for children and, while it may seem daunting to leave their parents or go into a new class with new teachers and students, it’s also such an exciting time for them as well. So, elevate that. Map out exciting events that may be coming up in the year, include them in the preparation process by letting them pick out a new backpack or new stationary which will help shift their mindset to a positive one.

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