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Guinness And 3Music Network Hold Master Class For Young Creatives In Kumasi

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Guinness and 3Music Network held an engaging Creative Master Class for over 50 young and budding creatives in Kumasi with the aim of spurring them to growth.

The 2-hour session held at the Golden Bean Hotel in Kumasi featured Incredible Zigi, a celebrated Dance Artist and choreographer, Oheneba Yaw Boamah, a multiple award-winning Fashion Designer/Creative Director of Abrantie the Gentleman, Baba Sadiq Abdulai Abu, Founder / Managing Director of 3 Music Networks (Organizers of 3 Music Awards) and George Britton, Talent Manager / CEO of GB Records, moderated by NYDJ. The facilitators shared their success stories, challenges, and tactics of excelling in their various crafts.

The Guinness Creative Master Class follows the successful outdooring of the Pan-African Guinness campaign, Black Shines Brightest. The campaign celebrates creativity, ingenuity, and the energy that resonates when individuals come together, fizzing with optimism, creativity and potential.

Speaking at the Creative Master Class, Head of Beers (Heineken Portfolio and Guinness Trademark) at Guinness Ghana, Roland Kwasi Larbi Ofori emphasized that Guinness, through the Bright House Experience platform and the Creative Master Class, aims to drivee thought leadership and conversations about the creative arts.

“In Ghana, there have been concerns within the creative arts industry on discussing specific topics and this stifles growth. We partnered with 3 Music Network today to debunk these myths and encourage creative arts enthusiasts to believe in themselves and overcome any fears they have because indeed, Black Shines Brightest.”

The Creative Masterclass, which consists of a series of panel discussions, will move to Tamale then Takoradi and finally in the capital city, Accra. Guinness will continue to inspire creatives to be proud and confident, to look to each other for inspiration, bring their ideas to life and take on opportunities.

Speaking to the young and aspiring creatives from Kumasi, Incredible Zigi said he had worked extremely hard for several years before making waves and eventually being recognized by Guinness to headline a campaign. He encouraged the young creatives to carve a niche for themselves by nurturing their creative skills and talents.

After the Master Class, The Bright House Experience, a fundamental part of the Guinness Black Shines Brightest campaign was unveiled in Kumasi. This is a model bar which serves as a cultural space and a hub for people to connect and energize each other with creativity, inspiration and, of course, a cold bottle of Guinness.

On his part, Baba Sadiq Abdulai Abu, Chief Executive Officer of 3 Music Network said, “Platforms like Black Shines Brightest by Guinness is one that the creative industry needs at this time of our industry growth. We are grateful to Guinness for this opportunity as this helps Ghanaian creatives showcase our potential, flair and imagination to the rest of the world unique way’’.

EVENT NEWS

West African Music Festival Set To Be Launched On Thursday

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Bigtwins Events has announced the West African Music Festival scheduled for Saturday, December 18 at Alliance Francaise will be launched on Thursday, December 9th 2021.

Artistes including Big Twins from Ghana, King Ayisoba from Ghana, Amandziba from Ghana, Sylvette from France, Metaphore Crew from Niger, Mary B Jah from Cameroon, Xlnc Family from Ghana, Masa Deme from Brukina Faso, DJ Absolute from Benin Gabon, Padmore Oware from USA, Smart Nkansah from Ghana, Saymone from Brukina Faso, Big brain from Ghana, Blakk Rasta from Ghana, Trigmatic from Ghana and Koara Culture Group from Ghana will be performing this year.

With music from around the continent, West African Music Festival as a concert revolves around the universal power of music as a tool of unity in the African continent.

This event will be marked with a showcase of artistic excellence and sonically defining moments.

Concert-goers and fans of great entertainment should brace up for all the surprises and exciting news about the festival which will be unveiled at the launch on Thursday.

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MultiChoice Ghana Premieres Inspector Bediako At Star-Studded Event In Accra

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The MultiChoice Ghana on Friday, 3rd December 2021 hosted a star-studded season premiere of the Inspector Bediako which will air on Akwaaba Magic on DStv and GOtv. The premiere was attended by actors, producers, directors and other industry players who gathered to be the first see the series before other to hits our screens on Monday.

The series follows the life of Inspector Bediako Jnr, the son of the legendary Inspector Bediako Snr who used smart and creative detective techniques in investigating and solving various crimes, like kidnappings, corruption cases, murders and robberies. The show is a remake to the hit 1990’s hit investigative series. Friday’s event was a prelude to the series coming to Akwaaba Magic on Monday 6th December.

Delivering his welcome address, MultiChoice Ghana Managing Director, Alex Okyere, emphasized the support MultiChoice has given the creative industry follow the rollout of the “Hyper-Local” strategy in 2019 to support local film industries in the countries we operate in to transform them into economic power houses. He added this strategy informed the creation of our plethora of local channels including Akwaaba Magic, Honey and Novela Magic amongst others.

Mr. Okyere added that the success of Akwaaba Magic shows has not only been on linear platforms (DStv & GOtv) but has been extended to our video on demand platform, Showmax.

On her part, the Executive Head of Content & West Africa Channels, MultiChoice Group, Busola Tejumola, commended the Akwaaba Magic team for the diligent work they have done so far. Adding, “In March, when we launched this channel, we set very high viewership targets and Ghana didn’t disappoint. In month one, the channel went up to number 8 most viewed on DStv”. “Since then, ‘Dede’, our tentpole show has shattered the ceiling raking in exciting numbers on DStv, Showmax and recently GOtv.”

The Channel Head for Akwaaba Magic, Kennedy Dankyi-Appah, also highlighted other exciting shows to look forward to this festive and beyond. According to him, ‘Inspector Bediako’ is just the first of a number of shows lined up including Date My Family Ghana which hits our screen on December 17th; he added two new shows DStv and GOtv customers can look forward to Korle Bu and Co-Habit will start air in January 2022 on Akwaaba Magic.

The event was climaxed with a panel discussion among selected actors and director of the series. ‘Inspector Bediako’ airs every Monday at 22:30 CAT on Akwaaba Magic on DStv channel 150 and GOtv channel 101.

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MultiChoice And Africa Magic Announce The Eighth Edition Of The AMVCAs

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Africa Magic, in association with MultiChoice, is pleased to announce the call to entry for the eighth edition of the Africa Magic Viewers’ Choice Awards (AMVCAs). Entries open Friday, 3 December 2021 and close Friday, 14 January 2022.

Films, made-for-television movies or television series previously entered or nominated for an award, or awarded a prize in another film and television competition are eligible to enter for the AMVCAs. In addition, all films, made-for-television movies or television series are eligible for entry to the AMVCA if they were broadcast, publicly screened or exhibited from 1 December 2019 to 30 November 2021.

Hailed as the premium awards for filmmakers in Africa, the AMVCAs has recognized and celebrated outstanding achievements in the African film and TV industry both in front and behind the cameras.

Following the seventh edition in 2020, plans for the next instalment were put on hold due to the COVID-19 pandemic and the attendant concerns on the health and safety of all stakeholders. The AMVCAs will now take place in Lagos, Nigeria in 2022 with Amstel Malta as headline sponsor.

Managing Director, MultiChoice Ghana, Alex Okyere, said: “Last year was indeed a tough one for the world with the global pandemic, however the industry continues to thrive against all odds. We are proud of the improvements seen across different fields in the industry since the inception of the awards in 2013. The eighth edition of the AMVCAs once again demonstrates our commitment to spotlight the immense talent we have in the African film and TV industry and promises to leave a much bigger impact than previous editions.”

For the eighth edition, organizers have announced the introduction of a new category for Best Online Social Content Creator in recognition and acceptance of the growing popularity and quality of social media content across the continent.

“We are very excited about the Best Online Social Content Creator category as we believe this will further underscore our commitment to represent all content creators and inspire new talent. There is no better time than now to recognize and celebrate this growing digital community as we stage the eight edition of the awards,” said Dr. Busola Tejumola, Executive Head, Content and West Africa Channels at MultiChoice Nigeria.

The eighth edition will also see the return of the Best Africa Magic Original Drama Series, Best Africa Magic Original Comedy Series as well as the Best Dressed Male and Female, which will be voted for on the night of the event.

Entry guidelines for the eighth AMVCAs below:

  • Prepare a 5-minute-long show reel for your online submission
  • Log on to the Africa Magic website. Click on the AMVCA eighth edition banner that will take you to a submissions page.
  • Fill out the submission forms and upload the clip. A unique reference number will be allocated to each completed online submission
  • Please ensure the video edit represents the category of entry and is under 300MB
  • Quoting your unique reference number, send a hard drive of the submitted project to one of the following, based on your region:

Nigeria

Busola Komolafe

Africa Magic

4 Industrial Street, Ilupeju

For digital file delivery mechanism, entry guidelines & additional information please visit our website at www.africamagic.tv/AMVCA

For more information, please visit www.africamagic.tv/AMVCA and follow all official handles of Africa Magic on Facebook and Instagram.

The eighth edition of the Africa Magic Viewers’ Choice Awards is brought to you by Africa Magic in association with MultiChoice and is proudly sponsored by Amstel Malta.

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