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EVENT NEWS

PEPSODENT LAUNCHES THE ‘BRUSH STORY SLEEP’ CAMPAIGN TO ENCOURAGE NIGHT BRUSHING

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To celebrate this year’s World Oral Health Day, Pepsodent Ghana has launched the Brush, Story, Sleep Campaign – an initiative that promotes merging bedtime brushing and story time in order to help parents and Ghanaian children to establish a happy and healthy bedtime routine.

The Brush, Story, Sleep Campaign is based on “The Adventures of Little Brush Big Brush” storybook and a night-time brushing calendar. The idea is to make brushing before bedtime a fun and exciting activity for children in Ghana and across the world.

Over the years, Pepsodent has been observing World Oral Health Day through grand durbars of schoolchildren, Brush Day and Night school programmes and free dental check-ups, in collaboration with the Ghana Dental Association, the Ministry of Education and the Ministry of Health.

Numerous lives have been directly and indirectly impacted through the brand’s educative activities in schools, communities and high level stakeholder engagements.

Every year on World Health Day, Unilever organizes a worldwide competition to reward countries for promoting good oral care. Pepsodent Ghana and its collaborators have won the World Oral Health Day Global Competition for three consecutive years, since 2017. The brand has also won the Chartered Institute of Marketing Ghana awards for Brand Activation of the year 2017 and 2018, a record yet to be beaten.

This World Oral Health Day 2020, in order to prevent the risk of COVID 19, Unilever Pepsodent has suspended all activities that involve physical gatherings.

However, as an innovative and forward-thinking brand, Pepsodent will keep the oral health message alive this World Oral Health Day by engaging families with Brush, Story, Sleep.

It will be made available through online mediums as well on national TVs, to give Ghanaians the chance to enjoy night brushing while they take the precautionary measures needed to stay safe as the world combats COVID-19.

EVENT NEWS

VGMA 1ST NATIONAL MUSIC SUMMIT – MEET YOUR SPEAKERS

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As part of the world music day celebration and as part of the activities lined up for the VGMA Musical June, Ghana’s biggest music awards scheme introduces the VGMA National Music Summit.

The summit is to use music as a tool to drive social change and is aimed at using education to empower players in the industry to help better the lot of the sector.

The summit is to be held with limited audience but shared with millions across the VGMA official social media channels. It starts at 10am and ends at 2pm.

The 4 hour event is meant to engage Musicians, Music Producers & Managers, Distributors of Music, Music Promoters, Media and Other Industry Players nationally to discuss core industry issues.

At the end of the dialogue, a communique on the insights, conclusions and recommendations collated from the discussions will be presented to the Ministry of Tourism & Creative Arts for consideration. There will be 3 panel discussions; Royalties – The Way Forward, Music Distribution in the Digital Era and Play it LIVE.

Starting off the conversation for Royalties- The way forward, are; Munyaradzi Chanetsa, A&R Manager, Sony South Africa. Rex Omar – Chairman Ghamro and Veteran Ghanaian musician. Abraham Adjetey, President of Ghamro. Trigmatic, is a Ghanaian award winning musician, composer, songwriter and Philanthropist. Last but not least, Cynthia Quarcoo, Managing Partner, CQ Legal & Consulting.

Leading the conversations in the Music distribution in the digital era are 3 distinguished industry players with in-depth practical knowledge in their respective field of endeavor. Chioma Onuchukwu is Head of Operations at TuneCore Nigeria, Ghana, Tanzania, Sierra Leone, Liberia, Gambia & Ethiopia. Jefferson Seneadza CEO of Aftown – a digital sales platform. Munyaradzi Chanetsa, A&R Manager, Sony South Africa. Juan Gomez is the Head of African Content and Curation at Pandora Media.

CEO EKB Records a talent Management and Entertainment company and LIVE Music enthusiast Kiki Banson, will be heading the PLAY IT LIVE discussion. With support from Kwame Yeboah, a Ghanaian born, UK based multi-talented instrumentalist, producer and keyboard player and programmer and Beats Mechanic.

The event will be hosted by Rudy Kwakye – Executive Producer AfroNationGhana Festival.

The VGMA NATIONAL MUSIC SUMMIT is powered by charterhouse, partnered by Tv3, GHQR, KPMG, DStv, Media partners and proudly brought to you by Vodafone, Together We Can!

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Nanky Wins VGMA22 Unsung Initiative

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Ahead of the most prestigious music awards scheme in Ghana, Vodafone Ghana Music Awards 2021 slated for 25th and 26th June, Nanky has been announced winner of the Unsung Initiative.

The fast rising 28 year old Tema based Afro-Pop. R&B, Highlife singer who is currently signed on Sultan Incorporation was on Friday 18th June 2021 announced winner on TV3’s Showbiz 360 hosted by Giovani Caleb.

He won ahead of his competitors Oseikrom sikani, Adelaide the seer, Koby Tuesday, Kwame Yogot, Malcom Nuna, Queendalyn and Naana Blu.

Nanky, as the tradition has been since its inception in 2015, will get to perform at this year’s edition of the Vodafone Ghana Music Awards which would be held on Saturday, 26th June, 2021.

The Unsung is an initiative to project underground artistes who need the platform and exposure to make it to mainstream. Previous year’s has seen winners like Lynx Entertainment artiste Kuami Eugene, Reggae/dancehall artiste KelvynBoy among others.

The Unsung Initiative is produced by Charterhouse and brought to you by Closeup Toothpaste.

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VGMA 2021 – Ghana’s biggest music weekend beckons!

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Two nights of drama, awards, and exhilarating performances from 30 chart-topping acts will be LIVE in the spotlight at the 22nd Vodafone Ghana Music Awards.

From Efya, Kuame Eugene, Eno Barony, KiDi, Kwesi Arthur, Kofi Kinaata, Adina, Joe Mettle, Diana Hamilton, Medikal, Okyeame Kwame, through to Epixode, DopeNation, Mzvee, Sista Afia, Yaa Yaa, Dead Peepol, Yaw Tog, Gyakie, Fameye, Bethel Revival Choir, the VGMA will be the center of national attention next week Saturday.

Do well not to miss out on the two day event happening on the 25th & 26th June which will be live on TV3, Akwaaba Magic, Soundcity TV and on Ghana Music Awards, and MTV social media pages.

The VGMA is produced by Charterhouse with support from TV3, DSTV, GHQR Code and Vodafone.

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