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Charterhouse Engages Industry Stakeholders Ahead Of VGMA 21



After celebrating its 20th Anniversary last year, Charterhouse has set off the VGMA21 by holding a series of Design Thinking Sessions with Industry stakeholders to gain insights and input into the design of the next decades of the event.

“The first 2 decades of the VGMA are done and have been successful, having thrown both National and International spotlight on Ghana’s Music Industry, whilst projecting and Celebrating our Musicians.

Now it’s time to build the future of the scheme, let’s shape the next decades of VGMA together”, says Mrs Theresa Ayoade, calling on entertainment reporters, bloggers, pundits industry players and artiste managers, at the VGMA 21 Stakeholders Engagement sessions. The two-day event, organized at the Alisa Hotel on the 23rd and 24th of January, 2020, is part of the awards scheme review process which started in December, 2019.

According to CEO of Charterhouse – Mrs Theresa Ayoade, “This project started as private initiative, but over the years its grown to become an industry asset, and more so a national property. Our concern is about the future, and how to make this scheme last a century and outlive us. Charterhouse is 20 years this year, and in the next phase of the Ghana Music Awards, which was our first event, we look forward to great inputs from the industry to help make this scheme live to its fullest potential”

Having already engaged sponsors and partners for insights and ideas on how to make the scheme more rewarding, the media, artiste managers and the entertainment industry in general were next in line. The purpose of the engagement was to open up conversation on the concerns, interests, complaints, ideas and vision of the stakeholders about the award scheme. The platform was also meant to clear up any misconceptions and provide clarity on any unclear issues about the VGMA.
A section of the newly constituted board was present to dialogue during the sessions to ensure a healthy dialogue.

Issues discussed and ideas shared covered the Nominations, Categories, Artistes Conduct, Nominees Jam, Music Business Seminar, the Main Awards show and Security. On the whole, feedback from participants was great, for which Charterhouse expressed appreciation.

Talking to the newly appointed Head of Public Events & Communications, Robert Klah, he said “we are grateful for such inputs and for the free share of ideas from our stakeholders. Feedback of this kind only empowers Charterhouse to better serve the industry. We cannot wait to incorporate these great ideas and inputs into the design of the award scheme for the future, starting from 21st edition of the Vodafone Ghana Music Awards.”

The insights gathered will be reviewed and incorporated into the design of THE REFRESHED VGMA21 PLAN will be presented at a press briefing to be held at a later date.

The 21st edition of the Vodafone Ghana Music Awards is proudly brought to you by Vodafone, and powered by Charterhouse.

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As part of the world music day celebration and as part of the activities lined up for the VGMA Musical June, Ghana’s biggest music awards scheme introduces the VGMA National Music Summit.

The summit is to use music as a tool to drive social change and is aimed at using education to empower players in the industry to help better the lot of the sector.

The summit is to be held with limited audience but shared with millions across the VGMA official social media channels. It starts at 10am and ends at 2pm.

The 4 hour event is meant to engage Musicians, Music Producers & Managers, Distributors of Music, Music Promoters, Media and Other Industry Players nationally to discuss core industry issues.

At the end of the dialogue, a communique on the insights, conclusions and recommendations collated from the discussions will be presented to the Ministry of Tourism & Creative Arts for consideration. There will be 3 panel discussions; Royalties – The Way Forward, Music Distribution in the Digital Era and Play it LIVE.

Starting off the conversation for Royalties- The way forward, are; Munyaradzi Chanetsa, A&R Manager, Sony South Africa. Rex Omar – Chairman Ghamro and Veteran Ghanaian musician. Abraham Adjetey, President of Ghamro. Trigmatic, is a Ghanaian award winning musician, composer, songwriter and Philanthropist. Last but not least, Cynthia Quarcoo, Managing Partner, CQ Legal & Consulting.

Leading the conversations in the Music distribution in the digital era are 3 distinguished industry players with in-depth practical knowledge in their respective field of endeavor. Chioma Onuchukwu is Head of Operations at TuneCore Nigeria, Ghana, Tanzania, Sierra Leone, Liberia, Gambia & Ethiopia. Jefferson Seneadza CEO of Aftown – a digital sales platform. Munyaradzi Chanetsa, A&R Manager, Sony South Africa. Juan Gomez is the Head of African Content and Curation at Pandora Media.

CEO EKB Records a talent Management and Entertainment company and LIVE Music enthusiast Kiki Banson, will be heading the PLAY IT LIVE discussion. With support from Kwame Yeboah, a Ghanaian born, UK based multi-talented instrumentalist, producer and keyboard player and programmer and Beats Mechanic.

The event will be hosted by Rudy Kwakye – Executive Producer AfroNationGhana Festival.

The VGMA NATIONAL MUSIC SUMMIT is powered by charterhouse, partnered by Tv3, GHQR, KPMG, DStv, Media partners and proudly brought to you by Vodafone, Together We Can!

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Nanky Wins VGMA22 Unsung Initiative



Ahead of the most prestigious music awards scheme in Ghana, Vodafone Ghana Music Awards 2021 slated for 25th and 26th June, Nanky has been announced winner of the Unsung Initiative.

The fast rising 28 year old Tema based Afro-Pop. R&B, Highlife singer who is currently signed on Sultan Incorporation was on Friday 18th June 2021 announced winner on TV3’s Showbiz 360 hosted by Giovani Caleb.

He won ahead of his competitors Oseikrom sikani, Adelaide the seer, Koby Tuesday, Kwame Yogot, Malcom Nuna, Queendalyn and Naana Blu.

Nanky, as the tradition has been since its inception in 2015, will get to perform at this year’s edition of the Vodafone Ghana Music Awards which would be held on Saturday, 26th June, 2021.

The Unsung is an initiative to project underground artistes who need the platform and exposure to make it to mainstream. Previous year’s has seen winners like Lynx Entertainment artiste Kuami Eugene, Reggae/dancehall artiste KelvynBoy among others.

The Unsung Initiative is produced by Charterhouse and brought to you by Closeup Toothpaste.

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VGMA 2021 – Ghana’s biggest music weekend beckons!



Two nights of drama, awards, and exhilarating performances from 30 chart-topping acts will be LIVE in the spotlight at the 22nd Vodafone Ghana Music Awards.

From Efya, Kuame Eugene, Eno Barony, KiDi, Kwesi Arthur, Kofi Kinaata, Adina, Joe Mettle, Diana Hamilton, Medikal, Okyeame Kwame, through to Epixode, DopeNation, Mzvee, Sista Afia, Yaa Yaa, Dead Peepol, Yaw Tog, Gyakie, Fameye, Bethel Revival Choir, the VGMA will be the center of national attention next week Saturday.

Do well not to miss out on the two day event happening on the 25th & 26th June which will be live on TV3, Akwaaba Magic, Soundcity TV and on Ghana Music Awards, and MTV social media pages.

The VGMA is produced by Charterhouse with support from TV3, DSTV, GHQR Code and Vodafone.

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